Record at a glance
- Record type
- Portfolio record: scope and delivery, no measured results
- Client
- A large-format inkjet printing company (not named)
- Region
- Singapore
- Industry
- Printing and packaging
- Service
- Ecommerce development
- Solutions
- Web-to-print platform and product personalization
- Delivered through
- Netbase's CMSmart division
- Base
- CMSmart WordPress Printstore package with the NBDesigner online designer
- Duration
- Several phases over more than a year
- Published metrics
- None
The problem
The printer found CMSmart while looking for a print store solution and liked the online product designer in the WordPress Printstore package. A packaged theme, though, is available to any print business. A large, established printer needs a site that carries its own brand and matches how its production works, so it asked Netbase to redevelop the user experience, the interface and most of the system around the package's features.
Large-format work adds a file problem. Print quality depends on the artwork, and JPG or PNG files at that size are heavy to store when many orders arrive each day. PDF keeps quality in a smaller file, but the designer at the time accepted a PDF only as a fixed background that shoppers could not edit.
What Netbase built
-
A redeveloped print store
New UX and UI and most of the system rebuilt on the Printstore feature set, following the client's detailed workflow, design files and specifications for each back-end and front-end function.
-
PDF artwork in the designer
An uploaded PDF is converted page by page into high-resolution PNG images that work like any other image on the design canvas.
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Resolution warning
A pop-up tells the shopper when an uploaded file is low resolution, before it becomes a print problem.
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Multi-page mapping
The pages of a multi-page PDF fill the sides of a product in order; if the file has more pages than the product has sides, each page is still offered as a separate image to pick in the editor.
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Custom functions
Additional back-end and front-end functions from the client's specification, added in phases.
How the work was delivered
The printer's team supplied the workflow, the design and a document describing how each function should behave. That level of preparation let Netbase plan the rebuild in phases rather than as one release. The PDF upload took several attempts: a PDF mixes text, vector and image elements that a canvas editor cannot read directly, and the conversion approach was chosen after other methods failed in testing.
What is not claimed
The public story was written while the cooperation was still running, so this record states scope only: no launch date, traffic, sales or production figure. No AI feature is part of this project.
Related stories and next steps
Other print businesses asked for designer features too: an online printer that added photo editing tools and a design tool provider that added a preview bar. All of them are summarised in our web-to-print customer stories.
Our web-to-print platform and product personalization solutions cover designers, file handling and pricing, the web-to-print platform guide explains the build decisions, and the store platforms are on the commerce and enterprise technologies page. See more Netbase work or contact Netbase to review a similar project.
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