Technology strategy and consulting that ends in a buildable, AI-ready roadmap
Netbase provides technology strategy and consulting for business and technology leaders who need to turn a business goal into a delivery-ready plan, including where AI should and should not change the work. Transformation consulting, process redesign, product discovery and solution architecture all end in the same place: a scope, an architecture and a roadmap a team can start building.
Book a solution review View relevant workReviewed by David (CEO) · Updated 17 Sep 2026
Rebelo reported revenue up 39% in the first year
Engagement rose 98% at Rebelo
Revenue grew 36% in the first quarter after launch
Order processing time fell 30% at Geo-Tek
What Strategy & Consulting covers
Most transformation plans die between the slide deck and the backlog; our consulting closes that gap. Every engagement starts from a business goal, such as more online orders or fewer manual steps, and ends with work an engineering team can pick up next morning.
It includes:
- a current-state view of workflows, systems, data and constraints;
- a target state with priorities, dependencies and risks made explicit;
- architecture options with their trade-offs, written down;
- a phased roadmap whose milestones are tied to outcomes, not to activity.
It excludes management consulting without a technology outcome, standalone market research and audits that stop at recommendations.
Services in this family
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Digital transformation consulting
Decide what to change first across systems and teams
Typical deliverable Transformation roadmap with prioritized initiatives
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Business process transformation
Remove manual steps from an operational workflow
Typical deliverable Current and target process maps with automation scope
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Product discovery and roadmapping
Validate a product idea before committing a build budget
Typical deliverable Validated scope, user journeys and a release plan
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Solution architecture
Choose an architecture that survives growth
Typical deliverable Architecture blueprint, integration map and decision records
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AI transformation
Move AI from pilots into daily operations
Typical deliverable Operating model, governed pilots and a value register
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Fractional CTO, CIO and transformation leadership
Lead technology without a full-time executive
Typical deliverable A leader for 3 to 12 months and a handover plan
When consulting is the right first step
Start with consulting when the plan, not the engineering, is the missing piece.
Typical signs:
- the goal is clear but the path to it is not;
- several systems, vendors or teams have to change together;
- a build budget needs a defensible scope before anyone signs it off.
Skip it when the scope is already defined and approved. In that case, go straight to delivery and browse all service families for the right engineering route.
Technologies we build with
Proof: plans that became platforms
Good consulting shows up in results after launch. Two projects show the pattern:
Rebelo, AG (Portugal). The problem was easy to state and expensive to ignore: customers could not picture their designs on the finished product, so they hesitated before ordering. Netbase turned that problem into a scoped 3D product preview for the existing online store. Rebelo reported revenue up 39% in the first year and engagement up 98%, with personalised-segment conversions up 53%. Read the Rebelo, AG case.
Geo-Tek IT Solutions (Cyprus). Earlier design platforms were fragile, weak on phones and disconnected from internal systems. The scope put device coverage and integration first. The platform that followed lifted revenue 36% in the first quarter after launch, grew repeat transactions 24% and cut order processing 30%. Read the Geo-Tek case.
More outcomes are collected in our work.
Rebelo, AG, a Portuguese offset and digital printer founded in 1983, lost orders because customers could not picture their designs on boxes and mugs.
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Geo-Tek IT Solutions, a printing and design-services company in Cyprus, needed an online design platform that worked on every device and fitted its existing systems.
Keep ReadingHow we engage
Consulting is the front end of our six-step delivery lifecycle, so the plan and the build never belong to different worlds. Most Netbase projects are delivered on fixed-price contracts agreed after discovery.
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Discovery and strategic alignment
We map the goal, users, workflows and systems, and agree what success means in numbers you already track.
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Team assembly and architecture planning
We choose the architecture, name the people who will own it and set outcome-based milestones.
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Agile execution
The roadmap moves into delivery with modular, productized components where they cut risk.
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Rollout and beyond
Training, rollout and optimization, followed by ongoing support and co-building for as long as the platform keeps growing.
Governance is visible from the first week: weekly reviews, KPI dashboards, a dedicated account manager and project manager, and communication over Slack, Zoom and client dashboards. The method is lean: test the riskiest assumption first, cut initiatives that do not move a metric, and design API-first and secure by default so later AI, mobile or IoT work does not force a rebuild.
AI in this family
Every roadmap now scores each workflow step for AI, and an AI transformation programme can take it into operations: where it can classify, extract, predict or draft, what data it needs, and where a person must stay in the loop. We also use AI in the consulting itself, to summarise interviews and draft process maps that consultants then validate with your team. Where AI runs in delivered work, and where it is a growth capability:
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In delivered work
Recommendation engine
Delivered for 4over4's online printing store.
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Available capability
AI opportunity and readiness assessment in the roadmap
Machine learning, NLP, computer vision and generative AI that Netbase offers; not yet tied to a published consulting case.
Where the plans land
Our strongest proof sits in retail and e-commerce, where ordering, catalog and fulfilment flows decide revenue. When the goal is a new digital product, the roadmap can start from the SaaS product accelerator instead of a blank page. Architecture choices are made against the backend platforms we actually build on, so every recommendation stays buildable.
Retail and ecommerce: AI-enabled storefronts, marketplaces and order operations
Netbase helps retailers and online merchants modernize storefronts, marketplaces and order operations, and adds AI where it pays: search, recommendations, catalog enrichment and order exceptions, with your team approving what shoppers see. Results are published: Geo-Tek IT Solutions grew revenue 36% in the first quarter after its new ecommerce platform launched, and an EU fashion marketplace grew GMV 47%.
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Buyer FAQ
Both. Discovery flows straight into delivery, so one account manager and one project manager stay accountable from the first workshop to rollout.
Length follows scope: the number of systems, teams and decisions involved. We agree the timeline and the outputs at the start of discovery, before any build commitment.
A written scope, an architecture with its trade-offs and a phased roadmap with outcome-based milestones, ready for a delivery team.
Yes. Each initiative is checked for AI fit, data readiness and risk, and AI is recommended only where it beats simpler automation.
Through weekly reviews and KPI dashboards, with the same governance we use on engineering projects.
Related solutions
SaaS product accelerator: launch an AI-ready SaaS on proven Netbase modules
A SaaS product accelerator is a set of reusable Netbase modules for accounts, billing, roles and integrations that helps founders and product teams launch subscription software faster, with room for in-product AI from the first release. Reusing these productized modules can cut development time by up to 60%, and the approach is proven on Printcart, the web-to-print SaaS Netbase built and operates.
Learn More
Next step
Bring the goal; we bring the questions that turn it into a plan. Book a solution review, or view relevant work to see where our plans ended up.
Discuss a project
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