Rebelo, AG: 3D product previews and 39% revenue growth in a year
Rebelo, AG, a Portuguese offset and digital printer founded in 1983, lost orders because customers could not picture their designs on boxes and mugs. Netbase JSC built a 3D preview function with product models for its online store. Rebelo reported 39% revenue growth in the first year and 65% fewer visualization inquiries.
Review a similar project See the related solution
In short: Rebelo, AG, a Portuguese offset and digital printer founded in 1983, lost orders because customers could not picture their designs on products such as boxes and mugs. Netbase JSC built a 3D preview function with product models for the company's online store. In the first year Rebelo reported 39% revenue growth and 65% fewer visualization inquiries.
At a glance
-
Client
Rebelo, AG, founded in 1983 by Armindo Rebelo and Ascensão Rebelo
-
Region
Portugal
-
Industry
Printing and packaging (offset and digital printing)
-
Service
E-commerce development
-
Solution
Web-to-print platform (3D product preview)
-
Scope
3D models for the product catalog, a multi-angle 3D preview function, integration with the existing online store
-
Results period
First year after implementation
Client and operating context
Rebelo, AG grew from a small offset printing shop into an established name in Portuguese graphics, printing in offset and digital across many formats. Personalized products such as boxes and mugs were an important part of its online store.
Challenge and baseline
- Customers hesitated because they could not see how a design would look on the finished product.
- Decisions took longer, conversions dropped and the service team answered many visualization questions.
- Design revisions, physical samples and reprints consumed material.
Baseline figures were not published.
Success criteria
- Customers can confirm a design on the product before ordering.
- Fewer service inquiries about how products will look.
- Fewer physical prototypes and less production waste.
Netbase's role and approach
Netbase JSC worked with Rebelo's team to model the product catalog in 3D and integrate the preview into the existing store. Delivery was agile, with iterative refinement, consistent updates and quick fixes for technical adjustments.
Implementation and deliverables
- 3D models tailored to Rebelo's product catalog.
- A realistic, multi-angle 3D preview of each customer's design.
- Real-time interaction so customers can refine designs before purchase.
- Integration with Rebelo's existing e-commerce platform.
Results
-
Revenue
Up 39% within the first year.
-
Website engagement
Up 98%, as customers spent more time refining designs.
-
Personalized product segment
Conversions up 53%.
-
Visualization inquiries
Down 65%.
-
Productivity
Up 25%, because fewer resources went to design questions.
-
Sustainability
Fewer physical prototypes and less production waste (not quantified).
Method and limitations: figures were reported by Rebelo, AG and published in the original case study on netbasejsc.com. Baselines were not published.
In the client's words
"The 3D Preview Function has completely revolutionized how we engage with our customers. Our clients can now see exactly what they're designing, which has built their confidence and trust in our services."
Armindo Rebelo, CEO, Rebelo, AG
Video about this case on Netbase's YouTube channel:
Lessons
For personalized products, a trustworthy preview removes the main reason to hesitate. The same preview reduces service workload and the need for physical samples.
Related: E-commerce development, Web-to-print platform, Printing and packaging and Web-to-print implementation checklist.
Planning a similar project? Contact Netbase to review a similar project and compare your workflow with this one.
Discuss a project
Netbase JSC helps organizations design, build, modernize, and operate digital products and AI-enabled business systems.+84 937 869 689
91 Nguyen Chi Thanh, Dong Da, Hanoi, Vietnam
Get in touch
Tell us what you want to build, modernize, or operate.