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Netztech: Magento 1 to Magento 2 Commerce migration in 35 working days

Netztech Handels AG, a Swiss supplier of labeling, fastening and shrink technology, moved its busy online store from Magento 1 Community Edition to Magento 2 Commerce with Netbase JSC. Netbase migrated all store data, rebuilt 11 extensions, applied a new design and finished in 35 working days.

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In short: Netztech Handels AG, a Swiss supplier of labeling, fastening and shrink technology, needed to leave Magento 1 before end of life without losing data or functions. Netbase JSC migrated the store to Magento 2 Commerce, moved all order, customer and catalog data, rebuilt 11 extensions and applied a new design, finishing in 35 working days.

At a glance

  • Client

    Netztech Handels AG, operating for more than 30 years

  • Region

    Baar, Switzerland, serving customers across Switzerland

  • Industry

    Retail and e-commerce (B2B technical products: labeling, fastening and shrink technology)

  • Service

    E-commerce development (replatforming)

  • Solution

    E-commerce platform migration

  • Stack

    Magento 1 Community Edition to Magento 2 Commerce

  • Timeline

    35 working days, followed by three months of free support (2021)

Client and operating context

Netztech sells a broad range of technical products online. The store has hundreds of thousands of registered customers, daily traffic and, on busy days, several hundred orders. Magento 1 had reached end of life, so the company decided to move to Magento 2 Commerce for current security features and vendor support.

Challenge and baseline

  • The storefront design looked dated.
  • Website performance and user experience were poor, and pages loaded slowly.
  • The admin panel was too technical for day-to-day use.

No performance baseline was published.

Success criteria

  • A fresh, elegant design and better performance and user experience.
  • Every Magento 1 function kept.
  • All customer, order, shipment, product and category data kept.
  • Netztech's team able to manage the new store, delivered quickly at a reasonable cost.

Constraints and key decisions

  • Edition

    Netztech chose Magento 2 Commerce rather than Open Source for the support, account management and server options that let it outsource responsibilities.

  • Data

    Magento 1 and Magento 2 use different data tables, so records had to be transformed, not copied.

  • Extensions

    More than ten Magento 1 extensions needed Magento 2 equivalents, configuration and conflict resolution.

Netbase's role and approach

After the contract was signed, Netbase JSC gave Netztech a detailed schedule with tasks, deadlines and milestones. All work ran on a development server that the owner could access to review progress. Netztech followed tasks in Netbase's project-management tool, including a Gantt view and support tickets, and the teams stayed in touch through Skype, WhatsApp, Slack and email.

Implementation and deliverables

  • New design implementation and configuration, reviewed with Netztech against the Magento 2 structure.
  • Data migration of orders, shipments, invoices, CMS pages, customers, categories and products, run twice: at the start and just before go-live.
  • Extension migration: installation, configuration, customization and data transfer for 11 modules.
  • Custom functions: search and quantity verification.
  • Site configuration: email templates, CMS pages, language, currency, shipping and payment.
  • Deployment to the live environment.
Netztech Magento 2 store category page for labeling technology with label printers and tapes
Labeling technology category on the migrated Netztech store.
Netztech Magento 2 product page for a label printer with price in Swiss francs and add-to-cart button
Product page on the migrated Netztech store.
Netztech Magento 2 category page for fastening technology showing cable ties and a cable tie tool
Fastening technology category on the migrated Netztech store.

Results

  • Migration completed in 35 working days.
  • Every entity Netztech asked for was transferred; migration issues were fixed quickly.
  • The new storefront met the design goals, with faster pages and a better user experience (not quantified in the case study).
  • The Magento 2 admin is easier for Netztech's team to use than the Magento 1 admin.
  • Netbase provided three months of free support after launch, and Netztech ordered further customizations.

Method and limitations: outcomes are qualitative and were published by Netbase with Netztech's blessing in 2021. No performance measurements were published.

In the client's words

No client quote or video was published for this project.

Lessons

Treat a Magento 1 to Magento 2 move as a rebuild with a data-transformation project inside it. Running the data migration twice, once early and once just before go-live, keeps the new store current without freezing the old one for weeks.

Related: E-commerce development, E-commerce and marketplace platforms, Retail and e-commerce and Web-to-print implementation checklist.

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