A print shop's product pages, pricing table and editor, set up to its brand
Netbase, through its CMSmart division, turned a ready-made WordPress print store into the site a full-service print shop had designed: configured products, branded product pages with a pricing table, rulers that show the finished size and an optional rotate tool in the editor. The client's name is withheld.
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Record at a glance
- Record type
- Portfolio record: scope and delivery, no measured results
- Client
- A full-service print shop (not named): posters, flyers, business cards, booklets, brochures, invitations and banners
- Region
- Not stated in the public story
- Industry
- Printing and packaging
- Service
- Ecommerce development
- Solutions
- Web-to-print platform and product personalization
- Delivered through
- Netbase's CMSmart division
- Base
- CMSmart WordPress Printshop premium package with the online designer
- Duration
- About three weeks of development and one week of adjustments
- Published metrics
- None
The problem
The shop wanted a new website and chose the premium Printshop package, which comes with many demo layouts and installation on the client's own hosting. After picking a layout and adding its own content, the owner ran into two things the package did not do out of the box. Setting up the online designer on some products proved difficult, and the standard product page did not match the shop's brand or show prices the way its customers compare them. In the editor, customers also needed to see the real finished size of a job and to switch a design between portrait and landscape.
What Netbase built
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Product configuration
The online designer set up for every product in the spreadsheet the shop supplied.
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Branded product page
The layout rebuilt to the shop's own PDF design, with large thumbnails for product variations and printing options in dropdowns.
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Pricing table
Prices shown as a table instead of a single price line, so quantities and options can be compared at a glance.
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Bleed-free rulers
Editor rulers measure the finished product without bleed, and the on-canvas guideline text was updated to match.
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Optional 90-degree rotate
The admin switches rotation on per product; shoppers rotate each side on its own between portrait and landscape, and placed text and images turn with the background or can be removed and redone.
How the work was delivered
The shop sent a detailed product list and the product page design, and the work went through the shop's consultant at CMSmart. None of the tasks was complex, but there were many of them: development took about three weeks, followed by a week of adjustments.
What is not claimed
When the public story was written the shop's new website was still in development, so this record states no launch, traffic or sales result, and no region. No AI feature is part of this project.
Related stories and next steps
A wallpaper store added sample ordering, and a label printer had a custom website built to its own designs. The full set is in our web-to-print customer stories.
Our web-to-print platform and product personalization solutions cover pricing and editor set-up, the web-to-print platform guide explains build versus buy, and WordPress commerce is covered on the commerce and enterprise technologies page. See more Netbase work or contact Netbase to review a similar project.
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